Literally, color is a particular spectrum contained in a perfect light (white). But the colors we often encounter in our daily life are basically a combination from 3 basic colors of primary colors; red, green, and blue.

Color and children each have a bound element. Objects that have unique shapes, striking colors, or even soft pastel colors will be their favorite colors until adults who can also describing their personality. But is it true if color is also very influential on their psychological?

Research on relationship between color and children’s psychological development was carried out by several psychologists in America in 1993 by Lang, and in 1996 by Hemphill and Mahnke. The results of the study acknowledge that there is indeed a relationship between color and its effects on children’s emotions, although there is still doubt that is based on different human cultures regarding to the children. However, the Department of Child Development at California State University Fullerton has also conducted studies on color and associations with children’s social. The study was carried out using experiments or tests for children aged 5-6 years to choose the colors they like from the 9 types of colors given. As a result, as many as 69% of them chose bright colors that can be interpreted as expressions of happiness, joy, and joy. These colors include blue, pink, and red. Some others choose dark colors such as black, gray and brown which are used as expressions of sadness or negative emotions.

For children, color is something they see first. Example, when they shop at a stationery store, they will immediately attracted to crayons or books or toys that have attractive colors on first seen. This color is translated by their eyes into something very different and make a willingness to touch or see directly to the object. When they make drawing or coloring, children will also tend to use colors that are randomly contrasted with plain sheets of paper as color media. Isn’t it natural, right?

But however, colors has bring so many things into our lives. Not only in children, adults also often associate color to the emotional situation being felt. For example, black because it is grieving, bright colors due to being happy, and blue because you want to crave a calmness. Expressions arising from impressions of the colors they like can also explain feelings. That is why color and psychology are closely related